Buena Vista/Walt Disney Video Dealer Announcement

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Logo descriptions by rjsmith09
Photos by rjsmith09
Video captures by
Editions by


1st Logo
(October 14, 1986-early 1987, May 8, 1991)

Video Dealer Announcement #1Video Dealer Announcement #2

Logo: On a light teal-blue/dark teal gradient background, we see orange text (in a Korrina font) that reads: "If you would like to own a videocassette of this program for your home library, ask your home video dealer about purchasing new or previously viewed tapes."

Logo Variation: The 1991 variant has a black/viridian gradient background and the words "new or" removed.

Music/Sounds: Just Brian Cummings reading the text (the 1991 version has "new or" digitally cut out).

Availability: Rare. Used for a short time, but usually appears on Disney/Touchstone videos with the dark red FBI warnings. They're also usually seen with either the 1986 Walt Disney Home Video logo with "presents" or the 1986 Touchstone Home Video logo. Some examples include The Unsinkable Donald Duck, Canine Commando, A Tale of Two Chipmunks, Jiminy Cricket's Christmas, Off Beat, Down and Out in Beverly Hills, Ruthless People, The Color of Money, the original print of Disney's Sing-Along Songs: Zip-a-Dee-Doo-Dah, the 1986 Classics reprint of Pinocchio and the 1986 Classics release of Sleeping Beauty. It made a surprise appearance (slightly edited) on Three Men and a Little Lady.

Scare Factor: None to low. Might set some off for those who didn't expect it, but it's lower for those who do.