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Background: WGBY is a division of WGBH; a PBS affiliate located in Springfield, Massachusetts. Its launch was on September 26, 1971.

1st Logo

Logo: On a black/blue gradient background, an outline of "WGBY", in Helvetica and colored translucent grey, fades in. A white bar slides down inside it, coloring much of the text."S P R I N G F I E L D" fades in below in white.

FX/SFX: The bar moving.

Music/Sounds: None.

Availability: Can be seen on locally-produced shows from WGBY from the era.

Editor's Note: The lack of music and dark environment may spook some, but it's nowhere near as what WGBH had at the time.

2nd Logo

Nicknames: "Spring To Fall Transition", "Spring Field", "Fallfield"

Logo: We see "WGBY" above "SPRINGFIELD" towards the bottom right corner taking place on a hill with a tree on the left. The leaves turn from green to yellow/orange (like a transition from spring to fall), and leaves blow to the right.

  • A longer variant was used in early years. The tree remains green longer than in the shorter variant.
  • A prototype variant exists, featuring the logo placing itself out onto a black background.

FX/SFX: The leaves.

Music/Sounds: A piano jingle. The longer version uses a theme made with an electric and acoustic guitar. The last 4 notes resemble that of the PBS theme.

Availability: Seen on WGBY programming in the early 2000's.

Editor's Note: None. It is relaxing.

3rd Logo

WGBY (2011)
Nickname: "WGBH's Brother"

Logo: Against a black background, the WGBY logo in steel blue is seen. Since 2010, a logo resembling the standard "WGBH shadows" logo is used. Above the logo is "A" and below it is "Presentation". The logo shines.

  • On high definition programs, the text "in HIGH DEFINITION" fades in and spreads out while easing in.
  • A version of his logo exist with Helvetica text in place of the WGBH styled logo, in both regular and HD variants.

FX/SFX: The text easing, appearing, and spreading.

Music/Sounds: A gentle acoustic guitar riff with shimmering sounds in the background.

Availability: Current. Can be seen on WGBY programs, such as Autism: Coming of Age.

Editor's Note: None. It's a very calm logo, especially compared to its much more (in)famous cousin.