Initial Entertainment Group

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Logo descriptions and captures by EnormousRat

1st Logo
(November 20, 1998-June 14, 2002)
Initial Entertainment (2000)USA/Initial Entertainment (2000)

Nickname: "IEG"

: Three letters "I","E", and "G")
fly from left, up and right sides. The words "Initial Entertainment Group, Inc." appear below, the logo shines. Then the explosion-like light effect appears in the middle.

Variant: It was seen in a different still print version sharing the screen with the USA Films logo on Traffic.

FX/SFX: The flying letters and the shine.

Music/Sounds: A soft and quiet music composition with piano and strings.

Availability: Used on Very Bad Things, Traffic, The Florentine, Ali and Savior.

Editor's Note: None.

2nd Logo

(December 20, 2002-September 5, 2008)

Initial Entertainment (2004)Initial Entertainment Group

Logo: On a light background, seven silver bars fly from beyond, zoom out and move to the center of the screen. They stand in a row and rotate vertically to reveal INITIAL word. The separation line stretches below, with "ENTERTAINMENT GROUP INC" underneath. The logo is outlined by transparent shield.

FX/SFX: Flying and moving bars, the light.

Music/Sounds: None.

Availability: Rare, was seen on the original DVD releases of Aviator, Laws of Attraction and Gangs of New York. It was also seen replacing the first logo on old films. Not every film have the logo, especially it's not seen on Blu-Rays.

Editor's Note: None.