ABC Video

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Logo descriptions by Gilblitz112
Logo captures by Eric S., snelfu, and Stephen Cezar
Video capture courtesy of DudeThatLogo

Background: ABC Video Enterprises, Inc. was a home video and cable television unit of the ABC Television Network, formed in <a class="external" href="" rel="nofollow" target="_blank">July 1979</a>. The group bought a <a class="external" href=",360837&dq=abc+video+enterprises+espn&hl=en" rel="nofollow" target="_blank">controlling stake</a> in ESPN in the early 1980s, as well as being partners in <a class="external" href=",1478114&dq=abc+video+enterprises+lifetime&hl=en" rel="nofollow" target="_blank">Lifetime</a>, <a class="external" href="" rel="nofollow" target="_blank">A&E</a>, and a <a class="external" href=",1343598&dq=abc+video+enterprises&hl=en" rel="nofollow" target="_blank">joint venture</a> with Westinghouse to form the Satellite News Channel (SNC), which was later bought by Ted Turner to cut the competition with his CNN network. In 1993, it was re-purposed as "[Cities/ABC&p_name_type=%&p_search_type=BEGINS&p_srch_results_page=0|Capital Cities/ABC Cable and International Broadcasting, Inc.]", which later became Disney-ABC International Television.

1st Logo
(1981-1987, 1991)
ABC Video Enterprises 1980s - DVD Quality<embed height="175" src="" type="application/x-shockwave-flash" width="219" wmode="transparent"/>

Nicknames: "Shiny ABC Video", "Bronze ABC Video"

Logo: On a black background, we see the black words "ABC VIDEO" with white sparkling outlines zoom out and connect together. Afterwards, one of the outlines' sparkles, between A (in ABC) and V (in VIDEO), shines, connecting the A in "ABC" to the V in "VIDEO", and the words become bronze. Then the green words "ENTERPRISES, INC.", sandwiched by green lines, appears at the bottom of "VIDEO" via a wipe effect in rays of light. The bronze words "ABC VIDEO" sparkle.

FX/SFX: The sparkles, the words zooming out and becoming bronze, the rays of light.

Cheesy Factor: The animation is pretty decent, but why isn't ABC's circle logo in there? It did appear on the company's print logo (where it was placed on top of the ABC Video Enterprises logo), but ironically not onscreen.

Music/Sounds: A humming sound when the words zoom out, followed by a loud synth trumpet crescendo when the words turn bronze and the green words appear. A silent variation exists, as well.

Availability: Rare. At the time, ABC licensed its film and TV library to various companies for VHS/Laserdisc/Betamax release, such as Embassy Home Entertainment, Golden Book Video, CBS/Fox Video, Warner Home Video, and Republic Pictures Home Video (to name a few), which is the best way to find this logo. Of course, re-releases put out via Promotional Concept Group, Inc. will most likely use the 2nd logo instead. The silent version can be found at the end of the Playhouse Video release of Here Come the Littles!

Editor's Note: None.

2nd Logo

Nickname: "ABC in Space"

Logo: A large,
blue ABC logo zooms out to the center on a space background with the text "Capital Cities/ABC Video Enterprises Inc." below it. Then, when the logo's in place, a comet streaks past the text below and changes it to "ABC Distribution Company" while the ABC logo above changes into an Earth globe. Sometimes, a copyright date appears below it.


  • A filmed version of this logo exists.
  • There's also a variant where there's a different space background and the text below is "Capital Cities/ABC Video Productions Inc.". Above that is "in association with".

FX/SFX: Very good and innovative CGI for the time. This logo uses bump mapping, something not commonly used in the time period.

Music/Sounds: A majestic, space-like synth fanfare. Sometimes, it's silent.

Availability: Rare. Can be seen on some old videotapes of TV shows and movies produced and distributed by ABC. It made a surprise appearance at the end of Sundance TV's airings of the My So-Called Life episode "Life of Brian".

Editor's Note: None.

3rd Logo
ABC Video (1990's)ABC Video (1993)

Logo: On a white-green gradient background, we see the familiar ABC logo from 1962-2007. Below the logo, we see "Video" in a cursive font. They were intersected by some stripes.

Variant: There was a variant seen on kids' tapes where the 1962-2007 ABC logo is in yellow with a hat on it. The stripes are absent in this logo.

FX/SFX: None.

Music/Sounds: None.

Availability: Rare. The kids' variant was seen on Schoolhouse Rock! tapes before Buena Vista Home Video took over.

Editor's Note: None.

4th Logo

Logo: On an animated blue shiny background, an opaque ABC logo pops up while a much larger translucent one slides from left right and the Video part of the logo slides in and then zooms out. Finally, all of it meets at the end of the logo and the objects are still for a few seconds until the logo is over.

FX/SFX: A shimmering blue background and some sliding effects.

Music/Sounds: None.

Availability: Rare. Releases from its time should have it, but the most notable releases with this are all VHS tapes of the series The Century: America's Time (w/ Peter Jennings).

Editor's Note: None.