West/Shapiro Productions
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Logo Descriptions by Hoa and Logophile
Logo Captures by Midaba2004 and Logophle
1st Logo
(1987)
Logo: On a black background is the text "A SHAPIRO/WEST PRODUCTION" with a copyright notice "©1987 S.W.A. PRODUCTIONS, INC. all rights reserved".
FX/SFX: None.
Music/Sounds: The closing soundtrack to the program.
Availability: Extinct. Seen at the end of Jerry Seinfeld: Stand-Up Confidential, an HBO comedy special which is long gone outside of off-air recordings.
Editor's Note: None.
2nd Logo
(July 5, 1989)
Logo: On a blue background are stacked words in white. On top is "in association with", in the middle is "Howard West and George Shapiro Productions" and on bottom, "and". The entire text is set in Optima typeface
FX/SFX: None.
Music/Sounds: None.
Availability: Only seen on The Seinfeld Chronicles (the Seinfeld pilot) on DVD. Re-runs usually cut this out.
Editor's Note: None.
3rd Logo
(May 31, 1990-November 23, 2004)
Logo: On a black background, we see "A WEST/SHAPIRO PRODUCTION".Below it is in association with".
Variants:
FX/SFX: None.
Music/Sounds: The closing theme of the show. NBC airings of The Seinfeld Story used a generic theme.
Availability: Seen on Seinfeld. The logo is cut out on reruns, but is intact on the show's DVD's. Also seen on the "Best of" Seinfeld 100th Episode VHS tape that was released in 1995 as part of a promotion with General Mills. The Shapiro/West variant is extinct.
Editor's Note: None.
Logo Captures by Midaba2004 and Logophle
1st Logo
(1987)
Logo: On a black background is the text "A SHAPIRO/WEST PRODUCTION" with a copyright notice "©1987 S.W.A. PRODUCTIONS, INC. all rights reserved".
FX/SFX: None.
Music/Sounds: The closing soundtrack to the program.
Availability: Extinct. Seen at the end of Jerry Seinfeld: Stand-Up Confidential, an HBO comedy special which is long gone outside of off-air recordings.
Editor's Note: None.
2nd Logo
(July 5, 1989)
Logo: On a blue background are stacked words in white. On top is "in association with", in the middle is "Howard West and George Shapiro Productions" and on bottom, "and". The entire text is set in Optima typeface
FX/SFX: None.
Music/Sounds: None.
Availability: Only seen on The Seinfeld Chronicles (the Seinfeld pilot) on DVD. Re-runs usually cut this out.
Editor's Note: None.
3rd Logo
(May 31, 1990-November 23, 2004)
<a class="external" href="http://www.youtube.com/watch?v=LagT5l39fRw" rel="nofollow" target="_blank">
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</a>Logo: On a black background, we see "A WEST/SHAPIRO PRODUCTION".Below it is in association with".
Variants:
- On original NBC broadcasts of Seinfeld, the logo is squished to fit inside the split-screen credits. During the 1993-1994 and 1994-1995 television seasons, the show's logo and "PRODUCED FOR NBC BY..." is on top while "WEST/SHAPIRO PRODUCTIONS" is in the middle and "IN ASSOCIATION WITH" is on the bottom. During the 1996-1997 seasons, the "WEST/SHAPIRO PRODUCTIONS" is intact while the show's logo and the text above and below the company name are removed. Below the company name is "in association with".
- On the 2004 documentary The Seinfeld Story, the names are reversed and it reads "A SHAPIRO/WEST PRODUCTION in association with". The font here is also bolder.
Music/Sounds: The closing theme of the show. NBC airings of The Seinfeld Story used a generic theme.
Availability: Seen on Seinfeld. The logo is cut out on reruns, but is intact on the show's DVD's. Also seen on the "Best of" Seinfeld 100th Episode VHS tape that was released in 1995 as part of a promotion with General Mills. The Shapiro/West variant is extinct.
Editor's Note: None.