Logo descriptions by Matt Williams and Kris Starring
Logo captures by Eric S., Shadeed A. Kelly, Wisp2007, snelfu, V of Doom, and others
Editions by Shadeed A. Kelly, Eric S. and V of Doom
Video captures courtesy of Royger Short and JohnnyL80
Background: This was the television arm of Touchstone Pictures established in 1985 under The Walt Disney Co. to produce adult-oriented shows and TV movies. In February 2007, Touchstone Television was renamed to ABC Television Studio, which was renamed again to ABC Studios in May 2007; however, Touchstone Television still survives as an in-name-only unit of ABC Studios.
1st Logo
(March-April 1985)
Nickname: "Thunderball Shattering Light"
Logo: Just the 1984-1985 Touchstone Films logo but was sped-up.
FX/SFX: The blue ball zoom out, the flash of the thunder; simple animation.
Music/Sounds: A short piano sounder with bells on the collision.
Availability: Extinct. It was most likely only seen on the short-lived ABC series Wildside.
Scare Factor: None.
2nd Logo
(September 1985-2004)
Nickname: "The Snake"
Logo: Same as the "Snake" movie logo, only the parts with the elongated circle are deleted. The text "TOUCHSTONE TELEVISION" is aside the blue circle, and the text has the lightning going through it. When it reaches the circle, the circle flashes and the lightning appears.
Variants:
- On some shows (especially 90s rerun prints of Witt-Thomas shows), there would be a copyright info saying the year, and Touchstone Films (later Touchstone Pictures and Television). The font for the copyright info may vary.
- It was referred to its respective theatrical counterparts during its first three seasons ("TOUCHSTONE FILMS" from 1985-1987, "TOUCHSTONE PICTURES" from 1987-1988).
FX/SFX: The flash, lightning and somewhat simple animation.
Music/Sounds: Same as the first logo. In some cases, the ending theme would play over.
Music/Sound Variant: Some international rerun prints of The Golden Girls would have the 1985 Buena Vista Television chimes theme playing over the logo.
Availability: Common; can be seen on most non-family programs produced by the Walt Disney Company, specifically reruns of Home Improvement on Nick at Nite, TBS, WGN America, and in local syndication, My Wife & Kids on ABC Family, Boy Meets World (whenever any network decides to re-air it) and The Golden Girls on Hallmark Channel, WE: Women's Entertainment, and on DVD. This logo has also usually been plastered with (or is followed by) the 1995 or 2005 Buena Vista Television distribution logo; an example is The Golden Girls when it was aired on Lifetime, which had the Buena Vista logo featuring the Touchstone copyright information.
Scare Factor: Minimal, the different music makes it feel less ominous than the movie logo.
3rd Logo
(2004- )
Nicknames: "Flash", "CGI Thunderball"
Logo: Basically a sped-up version of the 2003 Touchstone Pictures logo. We see a light shining over a black screen. The light condenses and we see the gold stone from past Touchstone logos over a blue sphere. Finally, the words...
TOUCHSTONE
T E L E V I S I O N
zoom out to their place under the sphere.
FX/SFX: It's all CGI.
Music/Sounds: Usually silence or the show's ending theme. Sometimes, it used the previous logo's music.
Availability: Common; appeared on Touchstone Television's programs from 2004 to 2007, such as Less Than Perfect was found to have the old jingle, while other shows like 8 Simple Rules, My Wife & Kids, Scrubs, Lost, and Monk, among others continued to feature the ending theme. However, this logo still appears on new Monk episodes on USA.
Scare Factor: None.