Thames (UK)This is a featured page

Logo descriptions by James Fabiano, Jlgarfield, and Shadeed A. Kelly
Logo captures by Shadeed A. Kelly, V of Doom and others
Editions by Shadeed A. Kelly, V of Doom, Brendan Richards, Wyraachur, Liwakip, and Syn3h


1st Logo
(1968-1969)
Thames Television (1968)Thames Television (Alternate, 1968)

Nickname: "(Early) Rising Buildings"


Logo: In an oval frame, a group of buildings meant t
o represent London quickly rise up from the middle of the screen. In the bottom half, another set of buildings rise upside-down, giving the effect of a reflection. The word "THAMES" in Helvetica appears in both images, then disappears from the reflection, leaving the right-side-up word. This logo was in black and white.

Variant: At first, only London got the standard logo.The rest of the UK got a plain black screen with the words "FROM THAMES", which revealed itself by "opening" vertically.

FX/SFX: The right-side-up and upside-down buildings rising together.

Music/Sounds:
A loud 8-note horn fanfare, known as the "Salute to Thames", composed by Johnny Hawksworth. The final four notes would either be played on a trumpet or a French horn.

Music/Sounds Demo Variants: According to the TV Ark website, a test version of the animation was discovered on a Thames demo videotape with twenty-two separate tunes dubbed on to the animation, including variants on what would eventually become the standard Thames logo music.

Availability: Extinct. This was a placeholder logo made weeks before the station signed on. This was also used to plaster over the Rediffusion logo on some of the predecessor company's programmes that were still re-aired on ITV in the early 1970s.

Scare Factor: Low to medium due to the loud fanfare.




2nd Logo
(1969-1989)
Thames - CLG WikiThames - CLG WikiThames Television (1990)ThamesThames Television (1987)
Thames-Appointment with FearThames- The Hollywood MovieThames-Murder, Mystery, SuspenseThames-The Tough Guys
Thames Colour (1986)
Thames Television (1977)Thames Television (1982)Thames Television (1988)
Nicknames: "Rising Buildings", "Buildings Out of the Water", "The Benny Hill Logo"

Logo: A colour version of the first logo, but it now has a sky background and looks more like a reflection in the water. Slight changes in definition of the image and such were made over the years, but this is basically how the logo went.

Variants: There were quite a few variants for this logo:

  • The bottom reflection was distorted for a brief period of time.
  • A still variant was seen on Man About the House and at the end of Love Thy Neighbor.
  • There were the closing versions, which were the usual logo with a phrase such as "FROM THAMES", "FROM THAMES IN COLOUR" or "THAMES COLOUR PRODUCTION". Prior to 1985, the last of these variants also included the text "© UK (year in Roman numerals)" below "PRODUCTION".
  • During the Colour Strike (industrial action taken by all ITV companies between 13 November 1970 and 8 February 1971), all shows were broadcast in black-and-white instead of colour. Such programmes produced by Thames featured the end card text "THAMES PRODUCTION" in place of "THAMES COLOUR PRODUCTION" during this time.
  • In 1980, there was a "night-time" version of the logo, with darkened buildings and a night sky. It was primarily seen preceding Armchair Thriller. It was also used for mid-1980s overnight links, with the silver text "Into the Night" below; other versions were seen before different overnight "strands".
  • Another variant was a Christmas version from Teddington in Middlesex, where Thames' studios were in use. It read "Merry Christmas - THAMES - Teddington".
  • The Kenny Everett Video Show had a funny variation, as Everett would burst through a large-scale version of the logo, which ripped like paper. The video was played in reverse, giving the appearance that Everett was "fixing" the torn logo. This variation had an extended version of the "Salute to Thames" jingle, with an extended comedy sting at the end.
  • Another version of the above variant played the video with no jingle, and after Everett had "fixed" the logo, his voice was heard saying "Is that what you wanted?" to which the audience shouted "YES!", which was followed by him saying "Good!".
  • Another version of this variant was used at the end of a completely different programme, with a person bursting through the logo, uttering "Shoulda made this at Tyne Tees, man. Goin' down the bus club, get some proper tunes".
  • Kenny Everett was also responsible for an "adult" version of the logo, which replaced the buildings with women's breasts. This was only seen on a The Station With Knockers promo.
  • In 1982, Thames added a new closing logo without the reflections for its Channel Four programmes. Against a black or blue background was a box with a blue/white outline of the buildings and the word "THAMES" inside. Underneath were the words "A THAMES TELEVISION PRODUCTION FOR CHANNEL FOUR".
  • There was a variant for the kids' show Pauline's Quirks showing the titular Pauline dressed up as King Kong and completely destroying the logo.
  • A variant was made for the Russian market, with the reflection of the landmarks replaced with a reflection of Russian landmarks (including the Kremlin and St. Basil's Cathedral), and Thames in the reflection written out in Russian (as "ТЭMС", which is pronounced "Téms").

FX/SFX: The right-side-up and upside-down buildings rising together.

Cheesy Factor: It looks like someone was holding the picture against a mirror and sliding it up. Actually, this was not far from the truth, according to the Thames Logo Parade website: The animated ident was created just as you would imagine. The top half of the image was laid flat and filmed from above. A sheet of foil was used to provide the reflection and was at a slight angle from the perpendicular (hence the tall vertical structures bend in towards St. Paul's dome in the reflection for a more realistic effect). Using stop-frame animation produces the appearance of movement. The skyline image did not have the letters on it. The letters were filmed separately using the same process and then the negatives from both films were married together to produce the final effect. Treating the letters separately allowed for the reflected letters to be faded out. The Thames skyline ident was designed by Minale Tattersfield.

Music/Sounds: Same as the first logo. A short time after, it was re-arranged. On the closing variant, it used the closing theme of the show, or none.

Music/Sounds Variants:
  • On The Kenny Everett Video Show, the tune was extended slightly; there are at least two different endings that were used on the show.
  • A version with an A Capella rearrangement of the jingle was also used.

Availability: Rare, at least in America. Appears on syndicated reruns of The Benny Hill Show on Antenna TV. Also retained on DVD releases of The Benny Hill Show, Rumpole of the Bailey, Danger Mouse, The Wind in the Willows, Count Duckula, Mr. Bean and the original 1970s version of The Tomorrow People, to name a few (it has been tacked on to episodes of the third and fifth shows it did not originally appear on, as well). It is also retained on the first series of The Bill on DVD. This logo also made a recent appearance at the start of Love Thy Neighbor on the Australian TV channel 7TWO (which also still repeats Victor and Hugo: Bunglers in Crime), as well as the still variant at the end of the show (followed by the FremantleMedialogo).

Scare Factor: Low. The loud horn fanfare could scare some, but it is mostly harmless, being a popular logo. None for the still variant.




3rd Logo
(31 July-3 September 1989)
Thames - CLG WikiThames Television (1990)

Nickname: "CGI Rising Buildings"
, "Thames Triangle"

Logo
: Against a black background, a triangular shape rises from the middle of the screen. As it reveals itself, it looks somewhat like an upside-down Christmas tree shape (two triangles joined together), and the upper triangle has an abstract version of the Thames waterfront scenery against a blue skyline. The lower one is gold in colour and contains the words "THAMES XXI" ("XXI" is the Roman numeral for 21). As the logo rises, it too has a reflection, though it does not last when it is completely formed.

Variant: At the end of programmes, the bottom of the (smaller) triangle was wordless, and the text" THAMES TELEVISION PRODUCTION FOR" and the ITV logo appeared below.


FX/SFX: Very good computer animation, which is a modernization of Thames' "Rising Buildings" design.

Music/Sounds: An orchestral version of the Thames fanfare, with a new ending. Sometimes, a continuity announcement would follow.

Availability: Extinct. It was only seen in Britain, as it was a special ident for Thames' twenty-first anniversary.

Scare Factor: Low. The new theme is a very nice update to the famous tune.




4th Logo
(1989-1990)
ITV-Thames Television: 1989

Nickname: "ITV Generic"

See ITV for description.




5th Logo
(1990-1992)
Thames - CLG Wiki

Nickname: "CGI Thames Triangle"

Logo: The camera goes through a three-dimensional image of London. As it pans away, one of the buildings "fades" into the ident which is now on top of a blue triangle. On the triangle are the words "THAMES TELEVISION". The background is still a skyline.

FX/SFX/Cheesy Factor: Nothing really cheesy; just a very nice combination of live-action and CGI.

Music/Sounds: An updated orchestral score.

Availability: This was also a London-only station ident, due to the reason covered for the fourth logo, so it is extinct.

Scare Factor: Low. It is negligible due to the cross-fade from the live-action towers to the Thames triangle.




6th Logo
(1990-1997)
Thames - CLG WikiThames Television (1992)Thames International (1995)Thames: 1996-1997

Nickname: "Thames Triangle"

Logo: Against a solid blue background is a blue and gold version of the triangular Thames logo. Below that in an italic font is the text "Thames Television Production/Programme For" with the ITV logo under it. After 1992, it became the primary logo and the ITV logo was dropped.

Byline: In 1996, the byline "A Pearson Television Company" was added below the triangle, and "Production" was moved onto it, now in the same font as the rest of the logo.

Variants:
  • In 1996, Thames' then-parent company Pearson remastered the 1973-75 documentary series The World At War with the following plastered over the original "From THAMES" and "THAMES Colour Production" cards: Following a quick montage of black and white photographs, the Thames Triangle ident (with the colour removed) on a black background appears on the screen with the copyright date under it. These prints have recently been aired on BBC Two; no word yet if this version has been seen in North America.
  • Variants of this logo for Thames Video, Euston Films, and Cosgrove Hall Productions were also used.
  • There was a version with "INTERNATIONAL" replacing "TELEVISION". The name is put on a separate bar, and the logo takes up more of the screen with no other words around it. Oddly enough, this version was seen on Avenger Penguins, which was the first show produced by Cosgrove Hall after Thames had lost their broadcasting license at the end of 1992.

FX/SFX
: None.

Music/Sounds: The closing theme of the show, or none.

Availability: Uncommon. It was seen on Executive Stress, the latter French Fields (second season onward), Series 6 (1990) of Danger Mouse, Truckers, Victor and Hugo: Bunglers in Crime, and Rumpole of the Bailey episodes and the first five series of The Bill. The first version survives on current public TV rerun prints of the Mr. Bean Christmas episode.

Scare Factor: None.




7th Logo
(31 December 1992)
Thames - CLG WikiThames Television "Video Wall" (December 31, 1992)

Nickname: "Thames Video Wall"

Logo: A background consisting of various programme scenes configuring themselves into a video wall appear on the screen. As the wall goes out of focus, a blue and gold Thames triangle fades onto the centre of the screen. This was the last Thames logo and was used on its final broadcast on 31 December 1992.

Trivia: After Thames lost its broadcasting license to Carlton in late 1992, it re-focused itself into the production company it still is today: an active part of FremantleMedia (formerly "Pearson Television").

Variant: There is a byline under the Thames logo that states: "Thames. A Talent for Television."

FX/SFX: The programme clips forming a video wall and then going out of focus as the Thames Triangle logo fades in.

Music/Sounds: A synthesised moderate-tempo brass and string fanfare.

Availability: Extinct. It was a London-area only ident. Was seen on the series The Bill and This is Your Life.

Scare Factor: Low for the "video wall" formation and the screen going out of focus.




8th Logo
(1997-2002)

Nickname: "The (Pearson) Tower"

Thames: 1997
Logo: Against a black background is a tall blue box with a whitish outline of a tower. Under that are the words "THAMES" in Copperplate Gothic Bold font and the respective company byline. On co-productions, the name of the station (e.g. "For Channel Four") would be seen under the byline. A copyright byline is seen below.

Trivia: Pearson Television bought Thames in 1996 after a vicious bidding war between Carlton and two investor
groups.

Bylines:
  • 1997-2001: "A Pearson Television Company"
  • 2001-2002: "A FremantleMedia Company"

FX/SFX: None.

Music/Sounds: The end theme of the show or silence.

Availability: Plastered over older Thames logos (primarily on British cable TV). Otherwise uncommon in America, as recent Thames productions have rarely aired on PBS. Was also seen on The Bill, among other series.

Scare Factor: Low. The tower design is quite ugly.




9th Logo
(2001-2003)

Nickname: "River Waves"

Thames: 2002
Logo: As we see waves on the surface of a river, the THAMES name in white sans-serif font is seen in the center of the screen. Like the "Rising Buildings", there is a reflection given to the Thames name (in a sky-bluish shade). The byline "A FremantleMedia Company" is under this.

Variant: On co-productions with the BBC (such as the long-running British edition of This Is Your Life), the Thames logo is seen on a black background with the BBC logo under it. Copyright notices for both are seen under the BBC Squares logo.

FX/SFX: A still image rendered in modern CGI.

Music/Sounds: Same as its predecessor.

Availability: Uncommon. It was seen on Pop Idol, The Bill, and Play Your Cards Right, among others that used this logo. Episodes of Take Your Pick that air on Challenge currently has this logo plaster over the 5th and 6th, usually adding in a copyright byline dated the year the series was originally transmitted/aired.

Scare Factor
: None.



10th Logo
(2003-2006)

Thames: 2003
Logo: Against a bluish/whitish BG with many dots and lines, we see the words "THAMES" in dark blue. Below that is the talkbackTHAMES logo with "talkback" in green. "Part of the FremantleMedia Group" is shown underneath it in a smaller font. A FremantleMedia copyright date is at the bottom.

Trivia: This logo was used during the talkbackTHAMES era before the company had its own logo in 2006.


Variant: This logo was shared with the 19 Entertainment logo.

FX/SFX: None.

Music/Sounds: Just the end theme from any show.

Availability: Was seen on Pop Idol, The Bill, Play Your Cards Right, Idols!, and Hardware, among others.

Scare Factor: None.




11th Logo
(1 January 2012- )Thames / SycoTV (2012)

Logo: A Purple Circle zooms in, With the word "thames" (with a massive 't') turning on the circle. The bottom shines. The FremantleMedia Byline appears on the bottom of it.

FX/SFX: The Circle Zooming and "thames" turning in.

Music/Sounds: Just the end theme from any show.

Availability: Seen on Britain's Got Talent and The X Factor from 2012-present, and the 2012 series of Blockbusters on Challenge, among others.

Scare Factor: None.




CosgroveHallFanatic
CosgroveHallFanatic
Latest page update: made by CosgroveHallFanatic , Monday, 3:00 PM EST (about this update About This Update CosgroveHallFanatic Corrected the text for the "Russian" ident - CosgroveHallFanatic

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