MCA TVThis is a featured page

Logo descriptions by Jason Jones, Michael Bode, Kurt Toy, and James Fabiano
Logo captures by Shadeed A. Kelly, Eric S., and V of Doom
Editions by Shadeed A. Kelly, V of Doom, and Mr. Logo Lord
Video captures courtesy of Eric S. and
JohnnyL80



Background: MCA TV (first known as "MCA TV, Ltd." and later "MCA Television Enterprises"; commonly known as "MCA Television") was the television production/distribution company of Revue Studios that was founded in 1951, several years before parent MCA's purchase of the U.S. branch of Decca Records (in 1959, now "Universal Music Group") and Universal-International Pictures (in 1962). For more than four decades, it was one of the most active producers and distributors of television programming. MCA TV's other television divisions included Universal Television (formerly "Revue Studios") and MCA Television Entertainment (also known as "MTE"). From 1965-December 1973, MCA TV became an in-name-only unit for Universal Television until January 1974. MCA TV also had a global distribution arm called "MCA TV International". In December 1996, MCA was reincorporated as Universal Studios and as a result, MCA TV was renamed to "Universal Television Enterprises" and MCA TV International was renamed to "Universal Worldwide Television".


1st Logo

(1951-1955)
MCA TV 1951MCA Television, Ltd. (1955)

Nicknames:
"MCA Filmreel", "The Filmreel from Hell"

Logo: We see, on a dark background (shot on the Revue camera), a reel of film, with a black rectangle in front of it. The words
''DISTRIBUTED BY'' in a futura font, appear atop the reel. Inside the rectangle are the words:

MCA TV
Ltd.

"MCA TV'' appears in a variation of a Futura font, while ''Ltd.'' which appears underneath, is in a fancy cursive font. Underneath the reel, the words ''EXCLUSIVE REPRESENTATIVES'' in the same font as ''DISTRIBUTED BY'', are shown contoured (if that's the right word), taking up half the reel's shape.

Variant: An in-credit variant can be seen on the short-lived series,
The Man Behind the Badge.

FX/SFX: Fading-in and out or the scrolling of the credits.

Cheesy Factor: The film reel looks sort of hand drawn.

Music/Sounds: None or the closing theme of the show
.

Availability: Ultra rare. The Abbott and Costello Show, for many years, which was the last remaining source of this logo, has gone through syndicator changes over the years. Episodes now end with either Alan Enterprises (pre-1983 prints) or (DFS) Program Exchange logos (current licensee of TCA Television Corp., the copyright holders) plastered over the reel logo and the DVD releases completely cut out the credits. The version with the Revue "Turning Camera" logo is intact on TV Guide Presents...Great Westerns: The Adventures of Kit Carson on DVD.

Scare Factor: Medium to high. The dark backgrounds and silence can give someone the shakes.




2nd Logo
(1953-1957)
MCA Television (1953)MCA TV DistributionRevue-MCA (1954)Revue/MCAFedderson-MCA TV: 1955
Revue-MCA TV-AHP: 1955-1958Don Fedderson Productions/MCA Television (1956)Gomalco/Revue/MCA TV (Leave it to Beaver) (1957)

Nicknames:
"MCA Filmreel II", "The Sunburst Filmreel"

Logo: Virtually the same alignment as before, except that the reel doesn't take up as much picture space, is on a sunburst background, the ''DISTRIBUTED BY'' is in a different font, ''MCA'', ''TV'' and ''LTD.'' [the latter now shown in block letters] are in a variation of the same 3-dimensional font as the then Revue logo, the ''TV'' and ''LTD'' are smaller than ''MCA'', and the ''EXCLUSIVE REPRESENTATIVES'' doesn't take up as much reel space.

Variants:
  • There is a variant that doesn't feature ''EXCLUSIVE REPRESENTATIVES'' below the filmreel.
  • This logo was also seen alongside the Revue logo at the end of programs. The text "IN ASSOCIATION WITH" is seen arched above the filmreel.

FX/SFX: None.

Cheesy Factor: The sunburst background makes this logo SCREAM 1950s.

Music/Sounds: The closing theme of the show.

Music/Sounds Variant: There was a variant that featured a television version of Republic Pictures' 1930s theme from a 1950s television reissue print of The Big Show.

Availability: Extremely rare. Last seen at the end of The Adventures of Kit Carson on EncoreWesterns, as well as first-season episodes of Alfred Hitchcock Presents last aired on RTV, the pilot of Leave it to Beaver, and early episodes of The Millionaire alongside the Don Fedderson Productions logo. (MCA was Fedderson's agent. (the latter three titles were in-credit)). It also appears at the beginning and end of Bells of San Angelo on EncoreWesterns.

Scare Factor: Low. The background may make a few people feel uneasy, but an improvement over the previous logo.




3rd Logo
(1956-1965)
MCA TV 1956Don Fedderson Productions/MCA Television (1956)Don Fedderson Productions/MCA Television (1957)Don Fedderson Productions/MCA Television (1958)Feddersion-MCA TV-1960
Don Fedderson/MCAFedderson-MCA TV: 1965Revue-MCA  TV:  1957-1958Revue Productions/Studios - CLG WikiRevue/MCA-Leave it to Beaver (1957)
Revue/MCA-Leave it to Beaver (1959)Revue/MCA/Window GlenRevue/MCA/Window Glen, DRevue/MCA/Window Glen, CRevue/MCA/Window Glen, B
Revue Studios/MCA TV 1959Latimer/Revue Studios/MCA Television (1958)Revue Studios/MCA Television (1958)Revue/MCA (Wagon Train)Revue/MCA-AHP (1959)
Latimer/Revue Studios/MCA Television (1959)Revue Studios/MCA Television (1960)

Nicknames: ''The Arrowhead'', "MCA Arrowhead"

Logo: On a dark screen, a trio of trilons turn to reveal an arrowhead which has the letters ''mca'' in a lower-case font inside, set against a satiny background. After a second or two, the ''a'' appears on top of the ''mca'', while ''tv'', underneath, and the word ''release'', under the arrowhead, fade-in. The trilons then turn a different direction, and the screen is dark once again.

Variants:
  • A long version exists.
  • Closing: Also shown as an in-credit logo at the end of Revue shows alongside the Revue logo from 1956 to 1961, as well as black & white episodes of My Three Sons made prior to 1965. However, on the Revue/MCA cards in 1958, "Exclusive Representatives" became "exclusive distributor" such as those early episodes on Leave it to Beaver.

FX/SFX: The turning walls. None for the in-credit variant.

Cheesy Factor: Bad grammar; it should be ''AN MCA tv release, not ''a''.

Music/Sounds: A fanfare that starts with drumbeats similar to the first notes of 20th Century-Fox's famed jingle, then goes to a 3-note ominous sounding horn sounder, or the opening theme of the show/movie. For the superimposed variant, it used only the closing theme of the show.

Availability: Rare. Appears on old MCA Home Video releases of pre-1950 Paramount movies; these are too easy to spot due to the MCA TV prints that were 16mm rather than the original Paramount 35mm master negatives and are therefore lower in picture quality. This company switch is due to Paramount selling their entire pre-1950 film library to MCA. The in-credit logo that's shared with the Revue logo is uncommon. However, it can be seen on Leave it to Beaver on TV Land and DVD and Alfred Hitchcock Presents last aired on
RTV. The animated version was retained on Remember the Night with the opening theme and Broken Lullaby with the theme on TCM. The long version appeared on the 1942 film, Hatter's Castle on TCM. On Me-TV reruns of Leave It to Beaver, it's followed by the 1997 Universal Television logo.

Scare Factor: Depending on the logo variant:
  • Medium to high for the standard variant, largely on account of the scary-sounding fanfare. Overall, the arrowhead doesn't look very friendly, either.
  • None to minimal for the superimposed closing variant.



4th Logo
(1974-1983?)

Logo: TBA

FX/SFX: None.

Music/Sounds: The end-title theme from any show.

Availability: Near extinction. It was seen on the game shows The Krypton Factor and The Big Showdown among other series.

Scare Factor: None.



5th Logo
(1983-1991)
MCA TV 1974MCA TV: 1989MCA Television "Globe of Doom" (1974)MCA Television (1989)

Nicknames:
"MCA Globe", "Globe of Doom", "Still Zooming Globe"

Logo: Similar to the 1971-1991 logos of Universal Television, except the text in yellow now reads "MCA TV", with "EXCLUSIVE DISTRIBUTOR" underneath.

Variants:
  • On some of MCA's first-run shows (examples includeBionic Six, Puttin' On the Hits, and Pictionary), the logo was preceded with a card (similar to an "In Association With" screen) with the show's title, copyright notice, the MCA union bug, and a copyright warning.
  • On The Munsters Today, the MCA logo would have a copyright stamp from Arthur Co. & Associates below the globe.
  • This logo would appear in different colors. The letters would appear in either yellow, neon yellow, gold, or orange and the globe as either blue or green, though all this may be attributed to film deterioration.
  • The name would sometimes fade in.
  • There is also a filmed and a videotaped version.
  • One version of the logo has the picture "flipping away" when the music finishes.
  • On The Morton Downey, Jr. Show, the logo would iris in from the QMI Television logo.

FX/SFX: Originally, the entire text fades in. Most of the time, it's completely still.

Cheesy Factor: None for the earlier variant. On the still variant, the flipping effect and the freeze-frame of the logo looks really low-budget.

Music/Sounds: On the earlier variant of this logo, it used the Universal TV 1974 and 1975 themes. Until 1984, it's the 1960 long version theme of Revue Studios, excluding the xylophone note intro in some cases. However, the bass has been enhanced. Rearranged by James Horner.

Music/Sounds Variants: Some shows would have a shorter version of this theme:
  • 1984-1991: Shows like Kate and Allie and Gimme A Break! would have the last ten notes of the theme.
  • 1987: Shows like Out of this World S1, would have the last six notes of the theme instead of eleven.
  • On The Munsters Today, the series used the last 11 notes (the second half) from the MCA TV theme.
  • On My Secret Identity, the music theme of the series would play over this logo.
  • There is also a silent version.
  • The 1989 version on Pictionary started off with the copyright screen with show's name and MCA Globe print logo before going to the main logo. Here the music was heard on the screen with the announcer saying "...and is distributed by MCA!".

Availability: Uncommon. Appeared on Bionic Six, Puttin' On the Hits (the only sure source of the "flipping away" variant we know of), and reruns of Gimme A Break!, Kate and Allie in the 80s. Can still be seen on 1986-1990 reruns of Kate and Allie and the final season of Airwolf on G4, Canadian DVD releases of Gimme a Break: The Complete Series by VEI (Visual Entertainment Inc.), and Amen last seen on TV One and UP. It was also seen on The Monsters Today and Out of This World. The filmed version appeared on worldwide prints of Donkey Kong and Donkey Kong, Jr. (both were originally from Saturday Supercade), The New Dragnet, and The New Adam-12.

Scare Factor: Medium to high. It's a bit shocking thanks to the dramatic Revue music. But it's also based on what you think of the theme. For My Secret Identity, the scare factor is low. None for the silent version.



6th Logo

(November 1987-June 1988)
MCA Television (1988, A)MCA Television (1988, B)MCA Television

Nicknames:
"MCA Globe II", "Globe of Doom II", "Still Zooming Globe II"

Logo: Like Universal Television's 1971-1991 logo, we see a still of the then-current Universal “Zooming Globe”, but the logo now reads, in the same font as the MCA byline on that logo:

FROM
MCA
TELEVISION

FX/SFX:
Just the entire text fading in.

Cheesy Factor: This seemed more like a rushed job the way the name is set up.

Music/Sounds: The 1982 and 1987 Universal TV themes.

Availability
: Extremely rare. It was seen on the short-lived 1988 ABC series Probe and the two Desperado TV movies The Return of Desperado and Desperado: Avalanche at Devil's Ridge. The logo was last seen on the TV movies on Encore Westerns.

Scare Factor: Medium to high.



7th Logo
(1991-1994)

MCA TV Exclusive Distributor (1993)

Nicknames:
"MCA Globe III", "90s Globe", "90s MCA Globe"

Logo
: We see the rotating globe against the starfield background from the 1990-1997 Universal Pictures logo (This time, the globe and the background are in the purple tint). The company name "
MCA TV" (which is now in the font used on MCA Records and MCA/Universal Home Video) slides in from the top of the screen, zooming out, and makes a stop in front of the globe. The words "EXCLUSIVE DISTRIBUTOR" in a Univers Black Extended font, fade in below the MCA name. There is also a shine effect afterwards.

FX/SFX: The slide-in of the name, the shining of the name and the globe rotating.

Music/Sounds:
  • 1991-1993: Universal Television's late 1986 standard tone logo theme
  • 1991-1994: Universal Television's 1991 logo theme. Used in tandem with the late 1986 theme until 1993.
  • Sometimes, the ending theme of the show plays over it.

Availability: Uncommon, but it's currently seen on the last season of Amen on TV One and UP with the late 1986 Uni TV theme. The early-1990s syndicated TV show Roggin's Heroes also had it with the late 1986 theme as well. The version with the 1991 Uni TV theme originally appeared on early Action Pack TV movies. It also appeared on Exosquad and Monster Force which is intact on the DVD releases of said shows.

Scare Factor: Depending on the logo variant:
  • 1990-1993: Low to medium.
  • 1991-1994: None.
  • None with the closing theme.



8th Logo

(1994-January 1997)
MCA TV (1994) (Early Variant)MCA-TV (1996)

Nicknames:
"MCA Globe IV", "CGI Globe", "CGI MCA Globe", "90s Globe II", "90s MCA Globe II'

Logo: Same as the 1991 Universal Television logo, except this time, the words "MCA TV" (in the previous logo's typeface) appear from behind the rotating globe and makes a stop in front of it. The words, "EXCLUSIVE DISTRIBUTOR" under "MCA TV" and the Registered trademark "®" symbol, fades in afterward the same time.

Variant: There is a prototype variant of the logo where the starfield background is stretched out more vertically.

FX/SFX: CGI of rotating globe and the name.

Music/Sounds: Universal Television's 1991 logo theme or the end-title theme from any show.

Availability: Uncommon. It's currently seen on Hercules: The Legendary Journeys on The Hub Network and Hercules: The Legendary Journeys and Xena: Warrior Princess DVD box sets. The early variant was seen on Vanishing Son and Vanishing Son III. This logo was later replaced with the 1996 bylineless Universal Pictures logo in January 1997. This also surprisingly plastered the 4th logo above on the season 4 DVDs of Katie and Allie.

Scare Factor: Minimal.


No user avatar
lee4hmz
Latest page update: made by lee4hmz , Oct 30 2014, 2:38 PM EDT (about this update About This Update lee4hmz Edited by lee4hmz

56 words added
30 words deleted

view changes

- complete history)
More Info: links to this page
There are no threads for this page.  Be the first to start a new thread.

Related Content

  (what's this?Related ContentThanks to keyword tags, links to related pages and threads are added to the bottom of your pages. Up to 15 links are shown, determined by matching tags and by how recently the content was updated; keeping the most current at the top. Share your feedback on WikiFoundry Central.)