MCA TVThis is a featured page

Logo descriptions by Jason Jones, Michael Bode, Kurt Toy, TrickyMario7654, and James Fabiano
Logo captures by Shadeed A. Kelly, Eric S., V of Doom, and
Editions by Shadeed A. Kelly, V of Doom, and Mr. Logo Lord
Video captures courtesy of Eric S.,
JohnnyL80, and

Background: MCA TV (first known as "MCA TV, Ltd." and later "MCA Television Enterprises"; commonly known as "MCA Television") was the television production/distribution company of Revue Studios that was founded in 1951, several years before parent MCA's purchase of the U.S. branch of Decca Records, (now "Universal Music Group"), in 1959 and Universal-International Pictures,in 1962. For more than four decades, it was one of the most active producers and distributors of television programming. MCA TV's other television divisions included Universal Television (formerly "Revue Studios") and MCA Television Entertainment (also known as "MTE"). From 1965-December 1973, MCA TV became an in-name-only unit for Universal Television until January 1974. MCA TV also had a global distribution arm called "MCA TV International". In December 1996, MCA was reincorporated as Universal Studios and as a result, MCA TV was renamed to "Universal Television Enterprises" and MCA TV International was renamed to "Universal Worldwide Television".

1st Logo
MCA TV 1951MCA Television, Ltd. (1955)

"MCA Filmreel"

Logo: We see, on a dark background (shot on the Revue camera), a reel of film, with a black rectangle in front of it. The words ''DISTRIBUTED BY'' in a futura font, appear atop the reel. Inside the rectangle are the words:


"MCA TV'' appears in a variation of a Futura font, while ''Ltd.'' which appears underneath, is in a fancy cursive font. Underneath the reel, the words ''EXCLUSIVE REPRESENTATIVES'' in the same font as ''DISTRIBUTED BY'', are shown contoured (if that's the right word), taking up half the reel's shape.

Variant: An in-credit variant can be seen on the short-lived series,
The Man Behind the Badge.

FX/SFX: Fading-in and out or the scrolling of the credits.

Cheesy Factor: The film reel looks sort of hand drawn.

Music/Sounds: None or the closing theme of the show

Availability: Ultra rare. The Abbott and Costello Show, for many years, which was the last remaining source of this logo, has gone through syndicator changes over the years. Episodes now end with either Alan Enterprises (pre-1983 prints) or (DFS) Program Exchange logos (current licensee of TCA Television Corp., the copyright holders) plastered over the reel logo and the DVD releases completely cut out the credits. The version with the Revue "Turning Camera" logo is intact on TV Guide Presents...Great Westerns: The Adventures of Kit Carson on DVD.

Scare Factor: Low. The dark backgrounds and silence can give someone the shakes.

2nd Logo
MCA Television (1953)MCA TV DistributionRevue-MCA (1954)Revue/MCAFedderson-MCA TV: 1955
Revue-MCA TV-AHP: 1955-1958Don Fedderson Productions/MCA Television (1956)Gomalco/Revue/MCA TV (Leave it to Beaver) (1957)

"MCA Filmreel II", "The Sunburst Filmreel"

Logo: Virtually the same alignment as before, except that the reel doesn't take up as much picture space, is on a sunburst background, the ''DISTRIBUTED BY'' is in a different font, ''MCA'', ''TV'' and ''LTD.'' [the latter now shown in block letters] are in a variation of the same 3-dimensional font as the then Revue logo, the ''TV'' and ''LTD'' are smaller than ''MCA'', and the ''EXCLUSIVE REPRESENTATIVES'' doesn't take up as much reel space.

  • There is a variant that doesn't feature ''EXCLUSIVE REPRESENTATIVES'' below the filmreel.
  • This logo was also seen alongside the Revue logo at the end of programs. The text "IN ASSOCIATION WITH" is seen arched above the filmreel.

FX/SFX: None.

Cheesy Factor: The sunburst background firmly sets this logo as a 1950s period piece.

Music/Sounds: The closing theme of the show.

Music/Sounds Variant: There was a variant that featured a television version of Republic Pictures' 1930s theme from a 1950s television reissue print of The Big Show.

Availability: Extremely rare. Last seen at the end of The Adventures of Kit Carson on EncoreWesterns, as well as first-season episodes of Alfred Hitchcock Presents last aired on RTV, the pilot of Leave it to Beaver, and early episodes of The Millionaire alongside the Don Fedderson Productions logo. (MCA was Fedderson's agent (the latter three titles were in-credit).) It also appears at the beginning and end of Bells of San Angelo on Encore Westerns.

Scare Factor: Low. The background may make a few people feel uneasy.

3rd Logo
MCA TV 1956Don Fedderson Productions/MCA Television (1956)Don Fedderson Productions/MCA Television (1957)Don Fedderson Productions/MCA Television (1958)Feddersion-MCA TV-1960
Don Fedderson/MCAFedderson-MCA TV: 1965Revue-MCA  TV:  1957-1958Revue Productions/Studios - CLG WikiRevue/MCA-Leave it to Beaver (1957)
Revue/MCA-Leave it to Beaver (1959)Revue/MCA/Window GlenRevue/MCA/Window Glen, DRevue/MCA/Window Glen, CRevue/MCA/Window Glen, B
Revue Studios/MCA TV 1959Latimer/Revue Studios/MCA Television (1958)Revue Studios/MCA Television (1958)Revue/MCA (Wagon Train)Revue/MCA-AHP (1959)
Latimer/Revue Studios/MCA Television (1959)Revue Studios/MCA Television (1960)

Nicknames: ''The Arrowhead'', "MCA Arrowhead"

Logo: On a dark screen, a trio of trilons turn to reveal an arrowhead which has the letters ''mca'' in a lower-case font inside, set against a satiny background. After a second or two, the ''a'' appears on top of the ''mca'', while ''tv'', underneath, and the word ''release'', under the arrowhead, fade-in. The trilons then turn a different direction, and the screen is dark once again.

  • A long version exists.
  • Closing: Also shown as an in-credit logo at the end of Revue shows alongside the Revue logo from 1956 to 1961, as well as black & white episodes of My Three Sons made prior to 1965. However, on the Revue/MCA cards in 1958, "Exclusive Representatives" became "exclusive distributor" such as those early episodes on Leave it to Beaver.

FX/SFX: The turning walls. None for the in-credit variant.

Cheesy Factor: Bad grammar; it should be ''AN MCA tv release, not ''a''. Still, MCA may have been referring MCA TV by its full name. Yet without any dots following each letter, "An" probably would've been the better pick.

  • A fanfare that starts with drumbeats similar to the first notes of 20th Century-Fox's famed jingle, then goes to a 3-note ominous sounding horn sounder, or the opening theme of the show/movie.
  • For the superimposed variant, it used only the closing theme of the show.

Availability: Rare. Appears on old MCA Home Video releases of pre-1950 Paramount movies; these are too easy to spot due to the MCA TV prints that were 16mm rather than the original Paramount 35mm master negatives and are therefore lower in picture quality. This company switch is due to Paramount selling their entire pre-1950 film library to MCA. The in-credit logo that's shared with the Revue logo is uncommon. However, it can be seen on Leave it to Beaver on TV Land, Me-TV, and DVD and Alfred Hitchcock Presents on Antenna
TV. The animated version was retained on Remember the Night with the opening theme and Broken Lullaby with the theme on TCM. The long version appeared on the 1942 film, Hatter's Castle on TCM. On Me-TV reruns of Leave It to Beaver, it's followed by the 1997 Universal Television logo.

Scare Factor: Depending on the logo variant:
  • Medium to high for the standard variant, largely on account of the scary-sounding fanfare. Overall, the arrowhead doesn't look very friendly, either.
  • None to minimal for the superimposed closing variant.

4th Logo

Logo: Just an in-credit logo referring to MCA TV Enterprises.

FX/SFX: None.

Music/Sounds: The end-title theme from any show.

Availability: Near extinction. It was seen on the game shows The Krypton Factor and The Big Showdown among other series.

Scare Factor: None.

5th Logo
MCA TV 1974MCA TV: 1989MCA Television "Globe of Doom" (1974)MCA Television (1989)

Nicknames: "MCA Globe", "Globe of Doom", "Still Zooming Globe"

Logo: Similar to the 1971-1991 logos of Universal Television, except the text in yellow now reads "MCA TV", with "EXCLUSIVE DISTRIBUTOR" underneath.

  • On some of MCA's first-run shows (examples include Bionic Six, Puttin' On the Hits, and Pictionary), the logo was preceded with a card (similar to an "In Association With" screen) with the show's title, copyright notice, the MCA union bug, and a copyright warning.
  • On The Munsters Today, the MCA logo would have a copyright stamp from Arthur Co. & Associates below the globe.
  • This logo would appear in different colors. The letters would appear in either yellow, neon yellow, gold, or orange and the globe as either blue or green, though all this may be attributed to film deterioration.
  • The name would sometimes fade in.
  • There is also a filmed and a videotaped version.
  • One version of the logo has the picture "flipping away" when the music finishes.
  • On The Morton Downey, Jr. Show, the logo would iris in from the QMI Television logo.

FX/SFX: Originally, the entire text fades in. Most of the time, it's completely still.

Cheesy Factor: None for the earlier variant. On the still variant, the flipping effect and the freeze-frame of the logo looks really low-budget.

Music/Sounds: On the earlier variant of this logo, it used the Universal TV 1974 and 1975 themes. Until 1984, it's the long version theme of Revue Studios, excluding the xylophone note intro in some cases. However, the bass has been enhanced. Rearranged by James Horner.

Music/Sounds Variants: Some shows would have a shorter version of this theme:
  • 1984-1991: Shows like Kate and Allie and Gimme A Break! would have the last ten notes of the theme.
  • 1987: Shows like Out of this World S1, would have the last six notes of the theme instead of eleven.
  • On The Munsters Today, the series used the last 11 notes (the second half) from the MCA TV theme.
  • On My Secret Identity, the music theme of the series would play over this logo.
  • There is also a silent version.
  • On shows with the aforementioned copyright card, the theme played over both the card and the MCA logo. On Pictionary, an announcer says"...and is distributed by MCA!".
  • The New Lassie uses a truncated 1981 Universal Television theme, the same as on Charles in Charge at the time.

Availability: Uncommon. Appeared on Bionic Six, Puttin' On the Hits (the only sure source of the "flipping away" variant we know of), and reruns of Gimme a Break! and Kate and Allie in the 80s. Can still be seen on the Canadian complete series DVD (from VEI: Visual Entertainment Inc.) and TV One's reruns of Gimme a Break!, 1986-1990 reruns of Kate and Allie and Amen on Encore Black. It was also seen on The Munsters Today and Out of This World. The filmed version appeared on worldwide prints of Donkey Kong and Donkey Kong, Jr. (both were originally from Saturday Supercade which is now owned by Warner Bros. Television Distribution via Turner Entertainment Co.), The New Dragnet, and The New Adam-12.

Scare Factor: Medium to high. It's a bit shocking thanks to the dramatic Revue music, but it's also based on what you think of the theme. For those who are used to it, it's elevated to none to low due to it being a still logo. For My Secret Identity, the scare factor is low. None for the silent version.

5th Logo
(November 1987-June 1988)
MCA Television (1988, A)MCA Television (1988, B)MCA Television

Nicknames: "MCA Globe II", "Globe of Doom II", "Still Zooming Globe II"

Logo: Like Universal Television's 1971-1991 logo, we see a still of the then-current Universal “Zooming Globe”, but the logo now reads, in the same font as the MCA byline on that logo:


FX/SFX: Just the entire text fading in.

Cheesy Factor: This seemed more like a rushed job the way the name is set up.

Music/Sounds: The 1982 and 1987 Universal TV themes.

Availability: Extremely rare. It was seen on the short-lived 1988 ABC series Probe and the two Desperado TV movies: The Return of Desperado and Desperado: Avalanche at Devil's Ridge. The logo was last seen on the TV movies on Encore Westerns.

Scare Factor: Medium to high. It depends on what you think of the music and logo design.

6th Logo
MCA TV (1990)

Nicknames: "MCA Globe III", "Globe of Doom III"

Logo: On a space background, we see a 3D Earth model. In front of it is the following in a gold color:



FX/SFX: None.

Cheesy Factor: The globe looks like a cheap CGI model.

Music/Sounds: The 1987 Universal TV theme.

Availability: Extinct. This logo's existence wasn't known until recently. We currently don't know what programs used this logo.

Scare Factor: Medium to high. It depends on what you think of the music.Also, some might be surprised upon seeing such a unique logo.

7th Logo
MCA TV Exclusive Distributor (1993)

"MCA Globe IV", "90s Globe", "90s MCA Globe"

Logo: We see the rotating globe against the starfield background from the 1990-1997 Universal Pictures logo (This time, the globe and the background are in the purple tint). The company name "MCA TV" (which is now in the font used on MCA Records and MCA/Universal Home Video) slides in from the top of the screen, zooming out, and makes a stop in front of the globe. The words "EXCLUSIVE DISTRIBUTOR" in a Univers Black Extended font, fade in below the MCA name. There is also a shine effect afterwards.

FX/SFX: The slide-in of the name, the shining of the name and the globe rotating.

  • 1991-1993: Universal Television's late 1986 standard tone logo theme.
  • 1991-1994: Universal Television's 1991 logo theme. Used in tandem with the late 1986 theme until 1993.
  • Sometimes, the ending theme of the show plays over it.

Availability: Uncommon, but it's currently seen on the last season of Amen on Encore Black with the late 1986 Uni TV theme. The early-1990s syndicated TV show Roggin's Heroes also had it with the late 1986 theme as well. The version with the 1991 Uni TV theme originally appeared on early Action Pack TV movies. It also appeared on Exosquad and Monster Force which is intact on the DVD releases of said shows. Strangely, this logo appeared for a split-second prior to the opening theme on an episode of Diff'rent Strokes on Encore Classic (presumably an editing error). At least two unsold game show pilots/pitch reels- Pindemonium (with Ken Ober) and Hollywood Teasers (from Merrill Heatter Productions) have shown up on YouTube with this logo at the end; for the latter, a black screen with an MCA TV copyright date of 1993 shows up after the logo.

Scare Factor: Depending on the logo variant:
  • 1991-1993: Low to medium.
  • 1991-1994: None.
  • None with the closing theme.

8th Logo
(1994-January 1997)
MCA TV (1994) (Early Variant)MCA-TV (1996)

"MCA Globe V", "CGI Globe", "CGI MCA Globe", "90s Globe II", "90s MCA Globe II"

Logo: Same as the 1991 Universal Television logo, except this time, the words "MCA TV" (in the previous logo's typeface) appear from behind the rotating globe and makes a stop in front of it. The words, "EXCLUSIVE DISTRIBUTOR" under "MCA TV" and the Registered trademark "®" symbol, fades in afterward the same time.

Variant: There is a prototype variant of the logo where the starfield background is stretched out more vertically.

FX/SFX: The CGI of the rotating globe and the name.

Music/Sounds: Universal Television's 1991 logo theme or the end-title theme from any show.

Availability: Uncommon. It will be seen on upcoming H&I (Heroes and Icons) reruns of Hercules: The Legendary Journeys and Hercules: The Legendary Journeys and Xena: Warrior Princess DVD box sets. The early variant was seen on Vanishing Son and Vanishing Son III. This logo was later replaced with the bylineless Universal logo in January 1997. This also surprisingly plastered the 5th logo above on the season 4 DVDs of Kate and Allie.

Scare Factor: Minimal.

Latest page update: made by LogoMaxEntertainment , Yesterday, 1:49 AM EST (about this update About This Update LogoMaxEntertainment Edited by LogoMaxEntertainment

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