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King Features Syndicate/EntertainmentThis is a featured page

Logo descriptions by James Fabiano, Nicholas Aczel, Matt Williams, and Argus Sventon
Logo captures by Eric S., Bob Fish, and others
Editions by V of Doom, Eric S., and Bob Fish
Video captures courtesy of Phasicblu, JoeCool85, Eric S., and KeenRich


King Features Syndicate

1st Logo

(1960-1963)
King Features Syndicate "KFS Pegasus" Opening Logo (Popeye the Sailor, 1960-1963)King Features Syndicate "KFS Pegasus" Closing Logo (Popeye the Sailor, 1960-1963)

Nicknames:
"The KFS Pegasus", "The Pegasus Logo", "The Popeye Logo"

Logo: In the center of a
blue background is an image reminiscent of the mythical Bellorophon riding Pegasus or a man riding some winged beast. He is holding a quill pen. On both sides of the image are ribbons with the company's name. "KING FEATURES" is on the left ribbon and "SYNDICATE" is on the right. Below the eagle is a monitor-shaped box that says "TV". The word "Presents" appears under the opening logo in white script. Then a star spins towards the screen from the center of the logo. When it stops, Popeye appears in it and toots his pipe, followed by the title screen and credits.

Closing Title: At the end, the white quill pen writes out "The End" in script, then flips to the right to rejoin the logo.

FX/SFX: The spinning star, the quill pen "writing".

Music/Sounds:
  • Opening: An abridged version of the generic cartoon sailor song "The Sailor's Hornpipe" (played on what sounds like a flute), leading into Popeye the Sailor Man which plays over the credits.
  • Closing: The end to "The Sailor's Hornpipe".

Availability: I'd guess rare, considering that most people say they haven't seen the made-for-TV KFS Popeye cartoons of the 1960s.
This logo may be preserved on the DVD release of said show.

Scare Factor: Low; the centerpiece may be a little intimidating if you are not sure that it is a Pegasus. The Popeye music coming out of nowhere with that star may make some people antsy as well.




2nd Logo
(1960-1963)
King Features Syndicate "KFS Crown" Opening Logo (Beetle Bailey, 1963)King Features Syndicate "KFS Crown" Opening Logo (Krazy Kat, 1963)King Features Syndicate "KFS Crown" Closing Logo (Beetle Bailey, 1963)King Features Syndicate "KFS Crown" Closing Logo (Krazy Kat, 1963)

Nicknames: "The KFS Crown", "The Zooming/Spinning Crown", “The Beetle Bailey Logo”

Logo
: On a pink (or blue) background, a small yellow crown in the center of the screen zooms up in a spinning manner. The three spikes in the crown pop up one by one from left to right. The word “King” appears on the crown in an old-world font, the “K” is colored a bold red. The “King” spins and settles on the below left of the screen, and the words “Features” and “Syndicate” (the first letter in each also colored bold red) appear to the right of it and “PRESENTS” below. This logo leads into the title screen and opening credits for the cartoon that follows.

Closing Title: Same pink (or blue) background, but the crown is in the upper left corner, and below it are written the stacked words “A KING FEATURES SYNDICATE PRODUCTION”, with the bold red word “TV” written behind it. Below the words “Produced by Paramount Pictures Corporation” are seen in the Paramount corporate font. This is a still logo.

FX/SFX: The zooming/spinning crown, the word animations. None for the closing variant.

Cheesy Factor
: The animation is rather simple.

Music/Sounds
:
  • Opening: A horn and xylophone fanfare, leading into the cartoon short theme music.
  • Closing: The closing theme of the show.

Availability
: Rare; appeared on the animated cartoon series Beetle Bailey and His Friends on network TV. If you really want to see it, some cartoon shorts that originally appeared on the series have been released on three VHS volumes of Rhino Home Video’s “Sunday Morning Funnies”: Barney Google and Snuffy Smith, Beetle Bailey, and Krazy Kat. DVD releases of Beetle Bailey and Krazy Kat may preserve the logos, as well.

Scare Factor
: Low; the fast animation of the crown combined with the strange cheery music might surprise some, but this is tame.



3rd Logo
(1963-1970)
King Features Syndicate/Entertainment - CLG Wiki King Features Syndicate/Entertainment - CLG Wiki

Nicknames: "The KFS Crown II", "The Blondie Logo", "Jumping Shapes"

Logo
: OK, this is a very difficult logo to describe because a lot happens in
a short time. Against a white (gray in B&W) background, we first see a rectangle with a equilateral triangle in the center, along with two triangles on either side with one curved side each. On the lower left hand corner and upper right hand corner of the rectangle, there are two dots. The dot on the lower left drops and explodes into 8 small dots and 5 larger dots. The triangle on the left side drops along with the other dot. The triangle blossoms like a fan into a flower shape, while the other two triangles drop and form an hexagon shaped by six triangles, except the upper triangle is missing. Then at one point, we see the four "pieces" of the KFS logo on the screen, before they suddenly "multiply" and jump all over the screen, finally forming the KFS crown logo, which shrinks and moves to the upper left of the screen above the words "KING FEATURES PRESENTS" (It is ID'ed as "A KING FEATURES PRESENTATION" at the end of some TV shows).

FX/SFX: The moving shapes jumping across the screen.

Music/Sounds
: The opening variant uses the first notes sound similar to the Universal theme from the late '70s. These occur during the dropping phase. Then big band music is heard while all of the shapes jump all over the screen and during the formation of the KFS crown. This music could be easily heard on The Beatles cartoon. The closing is the same as the opening.


Availability
: This logo appeared on the animated cartoon series The Beatles and Cool McCool on network TV. It was also seen on television prints of Columbia Pictures' Blondie movies. However, since I have seen the KFS-owned Blondie movies with Columbia Pictures original credits on American Movie Classics, this logo may be vanishing. However, if your station has been showing Blondie for a long time or if you owned a video of the Blondie movies from KFS Home Entertainment, you may see this logo. This logo may also turn up on a few public domain DVDs of Blondie and Beetle Bailey.


Scare Factor
: Low to medium, considering the sudden big band music sounding, and the jumping shapes.




4th Logo
(1972)

Nicknames
: "'70s KFS Logo", "KFS Radar Globe"

Logo
: On a blue background, we see on the right a crudely-drawn crown encapsulated inside a Worldvision-like radar globe, with a large quill behind it.King Features Syndicate/Entertainment - CLG Wiki Below, we see the words “King Features” in a bold font aligned to the left.

FX/SFX: None; it’s a still logo.

Cheesy Factor
: Now c’mon, how hard can it be to make a 2D still logo? Sheesh!

Music/Sounds
: None.

Availability
: Long extinct on TV, as the only known record of it’s existence is on the original broadcast of the 1972 ABC Saturday Superstar Movie Popeye Meets The Man Who Hated Laughter.

Scare Factor
: None; the scratchy prints may bother a few. Otherwise, it’s mostly a boring logo.
_______________________________________________________________

King Features Entertainment

1st Logo
(1981-1985)
King Features Syndicate - CLG WikiKing Features Entertainment (1985)

Nickname
: "Crown Trail"


Logo
: On a blue background, the words "King Features Entertainment" slowly zoom out. When the words get to a suitable distance, a "trail" of stylized outlined crowns come from the left and right side above the logo, consolidating into one
stylized outlined shield. The words Produced by" or "Distributed by" may appear in an arc above it.

Variant: Some shows contain a King Features copyright notice below.

FX/SFX: The crown trail.

Music/Sounds
: An early '80s synthesizer theme.


Availability
: May appear at the end of some movie telecasts, but other than that, extremely rare. The Cartier Affair is one of them.


Scare Factor
: Low; the music may get to some.




2nd Logo
(1985-1990)
King Features EntertainmentKing Features Entertainment Distribution (1991)

Nickname: "Rolling Crown"


Logo
: On a black/blue gradient background, a blue 3D crown spins onto the screen. It moves towards the top, as the black background begins to become purplish (the color moves up from the bottom). The crown, when it gets near the top and comfortably small, flashes and becomes a 2D stylized crown like in logo 2. Below it the words "King Features Entertainment" appear in the same font as logo 2. The words "A Subsidiary of the Hearst Corporation" appear below it. Sometimes, "Distributed By" may appear above the crown. The warp speed version has no animation.


FX/SFX: The rolling crown. None for the sped-up variant.

Cheesy Factor
: Rather poor CGI. Also, copies of this logo sourced from official DVDs seems to be ripped from low-quality tapes, so that makes the logo a bit blurry.


Music/Sounds
: A generic synth theme. May also have the show's ending theme playing over it. The warp speed version has the last few seconds of the logo's theme playing.


Availability
: Can be seen on old videocassettes of Popeye and Krazy Kat as well as the 1970s cartoon of Flash Gordon among other KFS classic cartoons. This logo was seen without music on G-Force on Cartoon Network.


Scare Factor
: Low; I could see someone getting a bit spooked by that dated synth theme, but this is pretty clean.


3rd Logo
(1987-1989)

Nickname: "Chromed Crown"
, "Still Crown"King Features Entertainment (1987)

Logo
: On a shaded blue background,
a 2D stylized crown like in logo 2, and the words "King Features Entertainment" are seen in the same font as the previous logo. Under it, the byline "A Subsidiary of The Hearst Corporation" also is there.

Variant: Some shows contain a King Features copyright notice below.

FX/SFX: None

Cheesy Factor
: Very cheap chrome-in logo!

Music/Sounds
: Silent, or the closing theme of the show


Availability
: Very rare. Appears on Blondie & Dagwood
episodes from the era.

Scare Factor
: Low; the music may get to some.



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Latest page update: made by Midaba2004 , Jul 1 2009, 2:28 PM EDT (about this update About This Update Midaba2004 Edited by Midaba2004

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Keyword tags: Hearst Corporation
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Started By Thread Subject Replies Last Post
klaskycsupo KFE 2nd logo 0 Sep 4 2009, 6:01 PM EDT by klaskycsupo
Thread started: Sep 4 2009, 6:01 PM EDT  Watch
This logo's music is actually just the end theme of G-Force.
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Keyword tags: None
VofDoom King Features Logos 2 May 20 2009, 1:00 PM EDT by OhBoy!
Thread started: Oct 16 2007, 6:59 PM EDT  Watch
Thanks to include the descriptions of all King Features logos. My favorite of all them is the "KFS Crown" logo.
Thanks for all.
6  out of 7 found this valuable. Do you?    
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WetPaintLogo1993 KFS Blondie Logo 0 Dec 6 2008, 1:22 PM EST by WetPaintLogo1993
Thread started: Dec 6 2008, 1:22 PM EST  Watch
I want to see the KFS Blondie logo ('63-'70), please!
Thanks...
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Keyword tags: kfs logo blondie
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