Logo captures by Eric S. and thedivinepattern
Background: This company was founded in 1988 by Brian Grazier and Ron Howard.
1st Logo
(1988-1995)Nickname: "The Rising", "Shining Star", "Reflection", "Imagine-Chapter 1: The debut"
Logo: On a black background, we see a star shining that shows the reflection of the studio's name, then "IMAGINE" rises up and settles above its reflection. The words "A" above the "IMAGINE" text and "ENTERTAINMENT" with "PRESENTATION" below, appears respectively. The studio's name sparkles.
FX/SFX/Cheesy Factor: The star shining, the studio's name rising, the studio's name sparkling.
1995 Variant: The "FILMS" text in the logo was removed.
Music/Sounds: Silent. In other cases, it has jazz music played over this logo.
Availability: Seen at the end of movies from this company from the era.
Scare Factor: Minimal, the flash could make the people jump up.
2nd Logo
(1995- )
Nickname: "The Drop", "Ripples", "Imagine-Chapter 2: Dripping"
Logo: We see a water drop that is almost ready to drip, then it drips into the water, forming out the words:
I M A G I N E
E N T E R T A I N M E N T
The text waves for a second before settling.
Variants:
- How The Grinch Stole Christmas: Before "ENTERTAINMENT" fades in, snowflakes start to fall, then after the logo fades, the snowflakes remain, but the black background turns into a dark blue sky to the opening credits.
- The Cat In The Hat: The background is blue and we see Fish in a Dish swimming and the words are the colors from the cat's hat in a custom font for the film, which is the same for its Universal and Dreamworks SKG logos.
- Psycho: The drop of water is replaced by a drop of blood.
- American Gangster: The logo is in black and white.
- There is a still version of the logo.
FX/SFX/Cheesy Factor: The drip, the ripples forming the studio's name.
Music/Sounds: A fantasy-oriented orchestra piece composed by James Newton Howard.
Availability: Appears on Universal releases and some Columbia releases. However, the print logo is still the 1988-1995 logo. The still version can be seen on Curious George (The 2006 Series) on PBS.
Scare Factor: None, this logo is actually quite calming.