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Gramercy Pictures
Logo descriptions by kidinbed
Logo captures by thehugetvfan
Editions by thehugetvfan and V of Doom
Video captures courtesy of Phasicblu and digitaldave1982
Background: Gramercy was a joint venture between PolyGram and Universal. Gramercy served as Polygram Films' US theatrical distributor and as Universal's art-house company (The name was appropriate. Notice that both names are connected: the "GRAM" for PolyGram and "ERCY" for UnivERSal). When Universal bought out PolyGram, they merged October Films and Gramercy Pictures to form USA Films.
1st Logo
(1993-1997)
Nicknames: "Spotlight on Statue", "The Spotlight"
Logo: We see an outline of a circle, then a flash that illuminates it. The circle zooms out to form a statue that holds his arms up. A yellowish spotlight then shines on him, and then a blue spotlight shines on him as well. The two spotlights move a bit and form an abstract G under the statue. The statue and abstract G zoom out and the text:
fades in.
FX/SFX/Cheesy Factor: Too much to mention, but everything! However, the animation is a tad choppy and unrefined.
Music/Sounds: None or the opening theme of the movie.
Music/Sound Variants: On some Universal releases, such as Grace of my Heart, a growl-like sound, then a soft yet very majestic string and piano fanfare is heard. Also, the logo sometimes had a dark and dramatic piano tune with an ominous synth; this was on Dream Lover, and Spike Lee's Drop Squad.
Availability: Uncommon; appears on Gramercy films from the era, including Dazed and Confused, Grace of My Heart, Mystery Science Theater 3000: The Movie, and Mallrats. Also seen on 5 films that still have the Gramercy logo preceding the PFE logo (those films are Dream Lover, Possee, A Home of Our Own, Candyman 2: Farewell to the Flesh, and Canadian Bacon), as well as theatrically on some Polygram Filmed Entertainment films such as Four Weddings and a Funeral, Fargo, and The Usual Suspects.
Scare Factor: Minimal; the slightly choppy animation and flash can get to a few. Low for the variant with music because of the growl-like sound. Medium to high for the other music variant.
2nd Logo
(1997-1999)
Nicknames: "CGI Spotlight on Statue", "CGI Spotlight"
Logo: A flash illuminates a circle, as before. Then, the circle zooms out into a statue. The statue looks more abstract than in the last logo. While the statue zooms out, 2
spotlights form an abstract G and keep on zooming out. The text shown above also zooms out, and the logo is more gold-like than before. The byline "a PolyGram company" fades in below.
Variant: On some films like Thursday, the logo fades to the statue already zooming out with the spotlights.
FX/SFX: This is another successful logo update. The animation is much cleaner and is in excellent CGI.
Music/Sounds: None.
Availability: Extremely rare. Appeared theatrically on later PolyGram films such as The Big Lebowski, Elizabeth, Clay Pigeons and Bean: The Ultimate Disaster Movie. Also appears on Going All The Way (produced by PolyGram and Lakeshore) even after the current Universal on recent prints, Thursday (also produced by PolyGram), and Reach the Rock (which was the last non-PolyGram film Gramercy released). This also might be on the out of print PolyGram Video DVD of The Last Days of Disco, or its upcoming Criterion Collection DVD.
Scare Factor: Minimal. Better animation, but there's still a flash.
Logo captures by thehugetvfan
Editions by thehugetvfan and V of Doom
Video captures courtesy of Phasicblu and digitaldave1982
Background: Gramercy was a joint venture between PolyGram and Universal. Gramercy served as Polygram Films' US theatrical distributor and as Universal's art-house company (The name was appropriate. Notice that both names are connected: the "GRAM" for PolyGram and "ERCY" for UnivERSal). When Universal bought out PolyGram, they merged October Films and Gramercy Pictures to form USA Films.
1st Logo
(1993-1997)
Nicknames: "Spotlight on Statue", "The Spotlight"
Logo: We see an outline of a circle, then a flash that illuminates it. The circle zooms out to form a statue that holds his arms up. A yellowish spotlight then shines on him, and then a blue spotlight shines on him as well. The two spotlights move a bit and form an abstract G under the statue. The statue and abstract G zoom out and the text:
GRAMERCY
P--I--C--T--U--R--E--S
P--I--C--T--U--R--E--S
fades in.
FX/SFX/Cheesy Factor: Too much to mention, but everything! However, the animation is a tad choppy and unrefined.
Music/Sounds: None or the opening theme of the movie.
Music/Sound Variants: On some Universal releases, such as Grace of my Heart, a growl-like sound, then a soft yet very majestic string and piano fanfare is heard. Also, the logo sometimes had a dark and dramatic piano tune with an ominous synth; this was on Dream Lover, and Spike Lee's Drop Squad.
Availability: Uncommon; appears on Gramercy films from the era, including Dazed and Confused, Grace of My Heart, Mystery Science Theater 3000: The Movie, and Mallrats. Also seen on 5 films that still have the Gramercy logo preceding the PFE logo (those films are Dream Lover, Possee, A Home of Our Own, Candyman 2: Farewell to the Flesh, and Canadian Bacon), as well as theatrically on some Polygram Filmed Entertainment films such as Four Weddings and a Funeral, Fargo, and The Usual Suspects.
Scare Factor: Minimal; the slightly choppy animation and flash can get to a few. Low for the variant with music because of the growl-like sound. Medium to high for the other music variant.
2nd Logo
(1997-1999)
Nicknames: "CGI Spotlight on Statue", "CGI Spotlight"
Logo: A flash illuminates a circle, as before. Then, the circle zooms out into a statue. The statue looks more abstract than in the last logo. While the statue zooms out, 2
spotlights form an abstract G and keep on zooming out. The text shown above also zooms out, and the logo is more gold-like than before. The byline "a PolyGram company" fades in below. Variant: On some films like Thursday, the logo fades to the statue already zooming out with the spotlights.
FX/SFX: This is another successful logo update. The animation is much cleaner and is in excellent CGI.
Music/Sounds: None.
Availability: Extremely rare. Appeared theatrically on later PolyGram films such as The Big Lebowski, Elizabeth, Clay Pigeons and Bean: The Ultimate Disaster Movie. Also appears on Going All The Way (produced by PolyGram and Lakeshore) even after the current Universal on recent prints, Thursday (also produced by PolyGram), and Reach the Rock (which was the last non-PolyGram film Gramercy released). This also might be on the out of print PolyGram Video DVD of The Last Days of Disco, or its upcoming Criterion Collection DVD.
Scare Factor: Minimal. Better animation, but there's still a flash.
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, Oct 10 2009, 9:14 PM EDT
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