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Oct 16 2009, 2:28 PM EDT (current) Midaba2004 1 widget added, 1 widget deleted
Oct 16 2009, 2:23 PM EDT Midaba2004 1 photo deleted, 2 widgets added, 3 widgets deleted

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Logo captures and videos by Eric S., mr3urious, and FuzzyMemoriesTV
Editions by mr3urious

Background: Field Communications was a company that owned WFLD in Chicago (the call letters of WFLD stand for Field Communications). The company was later sold to Metromedia in 1983, which was sold to Fox in 1986 when the network first signed on, including WFLD.

1st (known) Logo
(1966?-1977)
Field Communications - CLG Wiki

Logo: Against a black BG, we see the words

FIELD
---------------------------------------------------

COMMUNICATIONS

in yellow, and in a font with pointy serifs.

Variants:
  • Sometimes, on WFLD, an announcer will say, "This is Field Communications in (city name).".
  • This logo appears in color or black and white.
FX/SFX/Cheesy Factor: None; it's a still logo.

Music/Sounds: A creepy four-note Moog synthesizer tune with an ascending synth flourish.

Availability: Extinct on TV; only used as a Station-ID for Field stations (such as Chicago's WFLD) in the 80s. Tape trading is the only way to see it.

Scare Factor: Medium to high, due to the dark atmosphere and creepy music.

2nd Logo
(1977-1983)
Field Communications - CLG Wiki



Logo: On a black background the top of a yellow 3-D "Field" and the bottom of a yellow 3-D "Communications" below the "Field" face the viewer. The two words flip upwards and downwards respectively while zooming out to the middle.

Variants:
  • Sometimes, on WFLD, an announcer will say, "This is Field Communications in Chicago.", like before.
  • A version with a chyroned-in copyright is in circulation.
FX/SFX: The flipping and zooming.

Cheesy Factor: It is either a model or early (but very convincing) CGI.

Music/Sounds: An ascending piano crescendo followed by a seven-note piano tune which is then followed by a "ting" like sound while a synth hum is in the background. This tune was lifted from the end of the jingles in station IDs for Field stations of the era.

Availability: Same as logo 1.

Scare Factor: Low to medium; the darkness and music might scare a few, but at least an improvement over the previous.