CBS Paramount TelevisionThis is a featured page

Logo descriptions by Kris Starring
Logo captures by AsdfTheRevival and Bob Fish
Editions by Bob Fish, V of Doom, SilverSword55, Shadeed A. Kelly and Donny Pearson
Video captures courtesy of TheAdmiester, Korranus, JohnnyL80, and Mosley2K


Background: On August 10, 2004, Viacom formed CBS Paramount International Television as a merger of two successful television companies: Paramount International Television and CBS Broadcast International. That same date, Viacom
formed the CBS Paramount Network Television Entertainment Group as a result of two successful television production companies: Paramount Network Television and CBS Productions. Their respective names and logos, however, were kept. After the CBS and Viacom split was made official on December 31, 2005, beginning on January 17, 2006, the CBS Paramount Network Television Entertainment Group and Paramount Domestic Television became part of the new semi-independent CBS Corporation. Because of this new ownership, it was decided that CBS would add their moniker to the studio's television unit, thus creating CBS Paramount Television, consists of CBS Paramount Network Television, CBS Paramount Domestic Television and CBS Paramount International Television. The transition was quick but gradually done, with copyrights to 'CBS Studios Inc.' appearing on shows such as Entertainment Tonight as early as February. Although, the post-2006 episodes of shows like CSI still kept the copyright to 'CBS Broadcasting, Inc.' The logos would make their debut by early summer '06, with CBS Paramount Television's "Eye In The Sky" syndication logo debuting on May 29th, 2006 - Memorial Day on that day's run of syndicated daytime programming from the company. The network television logo, "Wallpaper," wouldn't appear on TV screens until June 10, 2006 on the new season of The 4400 on USA. The label went defunct in the latter half on May 15, 2009, when the main CBS Paramount Television group and its Network Television unit changed their names to 'CBS Television Studios' by dropping the Paramount name and logo.


CBS Paramount Domestic Television


Background: This distribution division was founded in 2006 to distribute and syndicate various TV shows produced by CBS Paramount Television, dissolving this in 2007 when CBS Television Distribution's unit debuted.


(May 29, 2006-November 2007)
CBS Paramount/CBS Television Distribution - CLG WikiCBS Paramount Television/CBS Television Distribution - CLG WikiCBS Paramount Television/CBS Television Distribution - CLG Wiki

Nickname: "Eye In The Sky"

Logo: We see a large bluish CBS Eye in a cloudscape reminiscent of the 2002 Paramount Ultra Majestic Mountain. In the foreground, the words "CBS Paramount" (each companies' name is in its respective typeface) appear above a line which has "TELEVISION" written underneath. The company name has an Eyemark to the left of it, and a Paramount print logo at the right. "CBS Paramount TELEVISION" and the print logos slowly zoom out together, all of which are white letters outlined in gold. A lens flare shines over the entire background.

Variant: On the digtally-restored-and-remastered Star Trek: The Original Series, there is a silent widescreen version of the logo in several variations: one with "(C)1978 Paramount Pictures Corporation" below, the second one with the Paramount and Norway copyright and the pre-1968 Paramount logo, the third one without a copyright, and the final one with the late-1960s copyright information and the Gulf+Western byline at the bottom of the screen. The Gulf+Western variant of this logo can also be seen on TV Land's reruns of Star Trek: The Original Series.

FX/SFX: Nothing but CGI; the light effects and the words zooming out.

Cheesy Factor: The print logos and "CBS Paramount TELEVISION" don't appear to be CGI, and look more like they were tacked on over the CGI "Eye In The Sky" background using simple chyron effects.

Music/Sounds: A new five-note fanfare that sounds a little like the ending of the CBS Evening News theme. In the extended version of the logo, the music starts off with a bass horn intro ala the classic Warner Bros fanfare. Either way, it's quite a refreshing change from the fanfare Paramount had been using for the past 19 years. The logo may also have the end theme playing over it, or no music at all.

Availability: Used to appear mostly on first-run syndicated programming from CBS Paramount Television, such as Judge Judy, Dr. Phil, Montel, and Entertainment Tonight. It was widely expected that this logo will plaster the 1995 and 2002 Paramount Television Mountains on repeats of shows belonging to their extensive catalog, but the logo didn't. Also seen several times on TV Land on Star Trek: The Original Series. The silent version is seen on reruns of Twin Peaks and S1 of Beauty and the Beast on Chiller and the S1 DVD release of Girlfriends.

Scare Factor: Low; it may surprise you the first time you see it, but it is generally harmless as most "professional" logos from the 2000's tend to be.
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CBS Paramount Network Television


Background: This logo was also used for CBS Paramount Domestic Television from November 2006-August 19, 2007. It's also a throwback of the 1959-1962 "CBS Eyemark Wallpaper" logo.


(June 10, 2006-June 2009)
CBS Paramount/CBS Television Distribution - CLG Wiki

Nickname: "CGI Wallpaper"

Logo: On a black screen, we the CBS Eyemark logo zooming out to the middle. We later see two streaks of light pass through the words "CBS Paramount," a line, and "TELEVISION" below that, all of which is in the same design as the Domestic TV logo with the exception of the print logos in the foreground. The company name quickly zooms out to the center of the screen; "CBS" first, then "Paramount TELEVISION" second. The background quickly fades to reveal a navy blue environment made up of a curved wallpaper of CBS Eyes and Paramount print logos shining light rays filling the screen.

Variant: There is a black and white variant of this logo used on B&W shows.

FX/SFX: All the After Effects styled animation in the logo.

Cheesy Factor: None here, really. The words look appropriate this time against the more two-dimensional background. The Eye/Mountain wallpaper is a well done contemporary looking throwback to the CBS Television wallpaper logos of the 50's and 60's.

Music/Sounds: An airy, six-note jingle followed by a harp. Often times, the end theme plays over it. On season three of The 4400, this logo was silent.

Music/Sound Variants:
  • Early showings featured CBS Paramount Domestic Television's music.
  • For shows by CBS Paramount Domestic Television, it was more orchestrated than the previous theme. This happened in November 2006.
  • There is a shorter three-note variant that just features the first two and final notes from CBS Paramount Domestic Television's 2nd theme. A high tone also exists.
  • There are two short versions with the last three notes of CPNT's theme.

Availability: Common for the network version and uncommon for the domestic version. This logo is rather prevalent on programs from CBS and The CW and, during the 2006-2007 television season, this logo appeared on syndicated programs. It's also featured on most CBS Paramount television series on DVD and video.

Scare Factor: Low, because the logo may catch you off guard.


VofDoom
VofDoom
Latest page update: made by VofDoom , Oct 27 2009, 9:52 PM EDT (about this update About This Update VofDoom Edited by VofDoom


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