Logo descriptions by mr3urious
1st Logo
(Oct. 27, 1959-1964)
Nickname: "(Early) Silver Knight", ''The Silver Knight''
Logo: We see the shadow of a model knight on horseback holding a triangular flag in the background. "FROM EAST ANGLIA" is displayed on the screen. It then fades out, and a spotlight lights up above the knight. "Anglia" is displayed on the flag in a fancy font. We then fade to a close-up shot of the flag with "PRESENTS" below.
FX/SFX: The spotlight, followed by several fade-ins.
Music/Sounds: An abridged version of Ralph Vaughan Williams' Sea Songs.
Availability: Extinct.
Scare Factor: Minimal.
2nd Logo
(1964-c. 1971)
Nickname: "Silver Knight II"
Logo: We see a shot of the knight from before, with no text overlay. Then, we fade to a gray screen with "Anglia" (in its usual font) with "IN THE EAST OF ENGLAND PRESENTS" below it.
FX/SFX: The spotlight and the cross-fade.
Music/Sounds: Same as before.
Availability: Extinct.
Scare Factor: Minimal.
3rd Logo
(c. 1971-1981)
Nickname: "Silver Knight III"
Logo: We see the silver knight from before standing on what appears to be a mountain against a grayish sky, facing the left. "Anglia PRESENTS" appears at the left in yellow.
FX/SFX/Cheesy Factor: Just the text cheaply appearing.
Music/Sounds: An even further abridged version of Sea Songs.
Availability: Extinct.
Scare Factor: Minimal.
4th Logo
(1981-c. 1987)
Nicknames: "Silver Knight IV", "Rotating (Silver) Knight", "Turntable (Silver) Knight"
Logo: We see the knight from before rotating clockwise on a turntable on a sky blue BG. We then zoom up to the flag he holds. The knight stops rotating.
Variant: A much longer version showing various parts of the knight was used during start-ups with the full music included.
FX/SFX/Cheesy Factor: Just the rotating knight.
Music/Sounds: Same as logo 3.
Availability: Extinct.
Scare Factor: Minimal.
5th Logo
(c. 1987-1988)
Nicknames: "Silver Knight V", "The Boring (Silver) Knight", "(Silver) Knight of Boredom"
Logo: On a blue BG, we see the knight standing at the right with a yellow line below. "Anglia" is shown at the left.
FX/SFX/Cheesy Factor: None; a HUGE step down from the past idents.
Music/Sounds: None.
Availability: Extinct.
Scare Factor: None.
6th Logo
(1988-1999)
Nicknames: "Anglia Flag", "Anglia Triforce", "Triforce Flag"
Description coming soon!
7th Logo
(1989-1991)
Note: This ident was never used on air.
Nickname: "ITV Generic"
See ITV for descriptions.
8th Logo
(1999)
Description coming soon!
9th Logo
(1999-2002)
Nickname: "TV from the Heart"
See ITV.